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Reinvent NY

Reinvent NY Inc. — New York City

Your Partner in America

Business Consulting. Market Entry. Relocation. We help international businesses establish and grow their operations in the United States.

100+
Corporate Clients Served
2019
Founded in NYC
20+
Countries Served
11 yrs
In the United States

Our Team

A global team across New York, Tokyo, Singapore, and Seoul.

Satoshi Onodera

Satoshi Onodera

Founder & CEO

Relocated to New York in 2019. Previously at NTT Data and Mercari Inc (8 years, including overseas postings in LA and India). Board member of JCCI New York. 8 years in New York.

Toshiyuki Hayashida

Toshiyuki Hayashida

Senior Management Advisor

Over 30 years at NTT Data, serving as General Manager and Division Director on large-scale enterprise projects. Spent 10+ years as CEO of NTT Data subsidiaries, including NTT Data Terranos and Net Year (TSE Growth 3622). Extensive experience in corporate turnarounds and operational improvement.

Noriko Yanagisawa

Noriko Yanagisawa

Strategic Partner

CEO of Allerise Co. Ltd. Keio University, Faculty of Law. Career spans Oisix, Red Bull Japan, and Accenture (Strategy Group — marketing strategy, cross-border projects). British-born native English speaker. Based between Singapore and Tokyo, providing global consulting across food, tech, and beyond.

Valon Xhafa

Valon Xhafa

AI Business Partner

Founder & CEO of Behamics Inc. Master's degree from Technical University of Munich. Google Fellow (2016-2017). Computer scientist specializing in machine learning. Founded Behamics in 2019, combining behavioral economics and AI. Partnered with Reinvent NY since 2023 to expand into Asian markets.

Aimi Sato

Aimi Sato

Marketing & Research

Joined in 2022. Studied in Europe (Bulgaria) during university. Highly regarded by clients for her attention to detail and hospitality. Covers international marketing, market research, and trend analysis. Fluent in Japanese, English, and Korean. Based in Seoul.

Sachie Ito

Sachie Ito

Sales & Client Relations

FIT (Fashion Institute of Technology) graduate. Over 10 years of experience building deep trust with high-profile clients including artists and top executives. Based in New York.

Riko Shimoyauchi

Riko Shimoyauchi

Sales & Client Relations

Studied at Baruch College, New York. Former professional pianist with 20+ years of performance experience across Japan, Europe, and the US. 6 years in Manhattan. Joined in 2024.

Company

Company NameReinvent NY Inc.
Founded2019
CEOSatoshi Onodera
ServicesBusiness Consulting, US Market Entry, Relocation

New York HQ

307 W 38th St, New York, NY 10018

Banking Partners

Chase Bank (NY), US Bank, Mercury Bank, Mizuho Bank

Affiliations

Japanese Chamber of Commerce and Industry of New York (JCCI NY)

Trusted by Leading Organizations

panasonic
nttdata
bcg
toppan
ntt
jetro
nikkei
tokyu_livable
panasonic
nttdata
bcg
toppan
ntt
jetro
nikkei
tokyu_livable
sogo_seibu
netyear
ntt_at
ntt_tx
relic
nipponclub
behamics
caktus
sogo_seibu
netyear
ntt_at
ntt_tx
relic
nipponclub
behamics
caktus
harada
ohsawa
japan_resort
joyful
sanj
abcd
takasaki_cci
no3
harada
ohsawa
japan_resort
joyful
sanj
abcd
takasaki_cci
no3

Client Voices

What our clients say about working with Reinvent NY.

We were settled within weeks.

Relocating our family from Tokyo to New York felt overwhelming, but Reinvent NY handled everything — housing, schools, banking, insurance. We were settled within weeks.

K.S. · Relocation Services

They delivered on every front.

As a corporate client, we needed someone who understood both Japanese business culture and the US market. Reinvent NY delivered on every front.

M.H. · US Market Entry Consulting
Satoshi Onodera — Founder & CEO of Reinvent NY

Founder & CEO

Satoshi Onodera

In 2019, Satoshi left his career at NTT Data and Mercari and relocated to New York to start Reinvent NY.

Before founding the company, he spent 7 years at NTT Data — including overseas assignments in Los Angeles and India — followed by a role at Mercari leading new category launches.

Today, Reinvent NY serves over 100 clients from 20+ countries, providing business consulting and relocation support. Satoshi serves on the board of the Japanese Chamber of Commerce and Industry of New York (JCCI NY).

Ready to Grow Your Business in the US?

Whether you need market entry strategy, company formation, or relocation support — we have been through it ourselves. Let us talk.

Contact Us